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The idea of Divineness skincare began after my mom's 50th birthday. She became more concerned about the effects aging would have on her skin and wanted to make sure she found a product that not only helped her skin from aging, but also was an ethically made product. I wanted to help her ease her anxiety. Prior to her turning 50, she had never used anything for her skin except a select few products. Having looked at what she was using, I started to wonder if I could create something of my own that is both ethically and locally made. Eventually I was able to develop products that worked. It made me realize that I could potentially be helping a lot of people in the world. Slowly I started asking friends and family if they would be interested in trying it out for themselves and it was more successful than I had imagined. Once I received enough positive feedback, I was finally able to launch Divineness into the world in 2022.